Joe Duffy MINI's Big Love Pledge for 2023 - Pieta House
Recently, MINI has been forming partnerships with organisations like LauraLynn Children’s Hospice, Dogs Trust, HUH and Tiny Forest to help uplift the nation with Big Love.
But Big Love starts at home, too. From making small changes in our Centre to making bigger changes in our local community, together, we aim to make a real difference.
Joe Duffy MINI have chosen Pieta House and Dog's Trust as our Charity Partners this year and in April we pledged to raise much needed funds for Pieta House with a test drive fundraiser by donating €10 to PIETA HOUSE for every Test Drive taken as part of our BIG LOVE month.
While we had great uptake on our campaign over the course of the month of April, we knew that we could do better, and Joe Duffy MINI topped up the amount raised to a staggering €4,000!
FUNDRAISING FOR PIETA HOUSE
Pieta provide a professional one-to-one therapeutic service to people who are in suicidal distress, those who engage in self-harm, and those bereaved by suicide. All of their services are provided free of charge and no referral is needed.
You can find more information about them on their website linked below
Mini/Pieta Test Drive - How we did.
As part of our partnership with Pieta, we donated €10 for every Test Drive completed by you, our customers, during the month of April. After raising raising €220 in Test Drives, we realised that this wasn't our target for the month, especially for such a great cause. We at Joe Duffy decided to donate a more deserving €3,780 to our friends at Pieta, making the whole donation a much more deserving €4,000. This, along with what was raised by one of our other brands in the group, we were able to donate a whopping €8,000 in total!
We would like to thank everyone who came out for a test drive as well as those of you who donated directly. If you would like to donate to this amazing organisation, please click the link below!
