Friends of MINI
MINI is all about BIG love!
Big Love is the optimistic MINI attitude to life, open to all, no driver’s license needed. It drives us forward and guides everything we do – Two little words with the power to inspire a world of positive action.
Big Love is seeing the beauty in individuality, and the brilliant potential in new perspectives and creative ways of thinking. It’s why we’ve always been a bit different to the others and welcome all who are a bit different too.
Big Love is a powerful inspiration to do better, to create a brighter future for all of us and the planet too. It’s our motivation to do more with less and constantly innovate, and since day one, ask questions that don’t occur to everybody.
Big Love connects people and creates a powerful sense of belonging; It’s a feeling of being part of something greater than ourselves. And because the journey to a more sustainable and inclusive future is too important to go it alone, we really hope you’ll join us for this ride.